I have had my Verizon serviced Iphone for 2 weeks now and am loving the device.  The only complaint I have heard is about the battery life on the Iphone.  Blackberrys, Droids, and other high end smartphones also have battery issues so the Iphone is not alone.  While not our typical media topic,as a [...]

Recently we had one of our clients ask us if they should be using flash on their website.  This is a great question and one that everyone should consider as they design or build a website.  The use of mobile devices, ipads, and the fact that Flash requires a special plug in make this an [...]

Interactive advertising and creating customer connections is the name of the game in the 2011 marketing climate.  Gone are the days when it is cost effective for the small business to only use broadcast methods such as local TV, Radio, or newspaper space.  Small and medium sized business can achieve much better rates of return [...]

FACEBOOK NEW MESSAGES REVIEW On November 15th, Facebook launched its new Messages product, allowing users to see their communication with someone over email, Facebook Messages, Facebook Chat, instant messages, and SMS in the same thread. Facebook automatically delivers messages where it thinks a user is most likely to see them, creates a unified history of the [...]

When building a brand, the first stop is creating an effective logo. The logo will be the literal face of your brand, inhabiting your business cards, letterhead, advertising, signage, and will inform the style and color palette available to you for your website and other forms of media. So you better do it right. Many [...]

In this hyper-connected world in which we presently exist, I am still amazed at just how many small business owners have been hesitant to embrace new technology and marketing methods. Social Media is a valuable, cost effective marketing tool that many small businesses, particularly in rural communities are not adding to their marketing toolbox. Social [...]

The website is fast becoming a must for every business even a small business. However, 45% of the businesses in the United States don’t have a website yet.Small businesses in particular don’t take advantage of a web presence that can be a very cost effective marketing tool. As competition is particularly fierce for the consumer [...]

There are some early stumbling blocks that exist for a business developing a new website. The most seasoned professionals can sometimes completely miss the mark, creating sites that fail to fulfill their value-generated promise. Typically, this failure is caused by lack of low-tech strategic thinking and analysis. In the rush to develop your site remember [...]

Search Engine Optimization is the practice of optimizing a website by adding precise wording and coding to increase the visibility of the site to a search engine. A website has a much better chance of showing up as a search if it is properly optimized. As with any marketing it is very important that a [...]